A reader writes:
I am new to the job market, and am a bit older than most of my competition. I feel that at times I have been discriminated against because of my age. I have lots more experience and many advantages and skills to bring to the table that my younger counterparts don’t, but don’t know how to overcome the perception of the hiring managers. What do you suggest I do?
My reply:
As you say, you have “more experience and many advantages and skills to bring to the table,” and that is exactly how you want to present yourself. By confidently presenting the benefits you bring to the employer, many of which are because you are a seasoned worker, you will be able to turn the tables from the negative stereotype of age to the positive benefits.
To overcome the negative stereotype, there are a few things that older workers must be cognizant of. For instance, you must keep your computer skills sharp, keep up with the latest technology and trends, and let the hiring manager see that you have the same energy and passion for the job as the younger candidates. One way to demonstrate that you stay current is to establish a strong LinkedIn profile with recommendations and at least 50 connections? You might want to consider participating in other social media sites as well, such as Facebook, Twitter, and others?
Additionally, take an objective look at yourself in the mirror. Is your appearance making you look older than you are? A well-groomed appearance is important for everyone but especially for the older worker. A good haircut/hairstyle, a nice suit (in style), polished shoes, and good posture can give a person an air of distinction, which combined with a confident (not arrogant) attitude can give the perception of knowledge, capability, and dependability.
Older workers are some of the best employees. Although discrimination does exist, it isn’t as prevalent as some may think. The law of attraction tells us that by thinking about something we don’t want, we can inadvertently attract it. Substitute concerns about discrimination with thoughts about the immense benefits you have to offer the employer and how fortunate they will be to have you. Polish up your marketing campaign with a strong, clear brand. Rev up your energy and enthusiasm, and you will land that perfect job. Best of luck!
Join me for an in-depth discussion of personal branding, tomorrow, Thursday, March 4, when I will host a FREE Teleseminar, entitled “Get Hired Now! The Power of Personal Branding.” Sign-up at http://tinyurl.com/ygwyx3o
Tags: discrimination, employers, Facebook, Job search, Job seekers, LinkedIn, older workers, social media
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I am an older and more seasoned worker. And I have been gray since my early 30s. I have actually had people tell me to dye my hair (I happen to be allergic – being gray beats being bald) or to wear a wig. It doesn’t matter what I wear or how well I interview.